Client
Scope of Work
Overview
Decolet the Label is a Los Angeles-based luxury swimwear, resort-wear and jewelry brand known for sustainable, handcrafted pieces with a focus on satin finishes and feminine, ethereal designs. The brand, featured in Sports Illustrated Swim and Modeliste Magazine, offers premium, durable garments designed for both swimming and lounging.
The Challenge
Azita, founder of Décolet The Label, reached out for support in managing her brand’s social media and running ad campaigns with a reasonable daily budget. As a busy business owner, she wanted to free up her time and focus on growing the brand, without being consumed by social media. She had tried running ads on her own, but the results were minimal and the process quickly became overwhelming.
The Goals
Attract genuine followers who are excited to buy and support the brand.
Increase website traffic and sales, with a focus on customers in the USA.
Build brand awareness and reach a wider audience, especially across the United States.
The Solutions
Daily posting and authentic engagement with the audience on Instagram, Facebook, and Pinterest.
Targeted Meta ads with a reasonable daily budget, monitored daily and optimized several times a week.
Identifying and collaborating with influencers whose audiences align perfectly with the brand, helping to raise awareness.
Building and maintaining a strong Pinterest presence, generating around 35k monthly views.
The Results
Testimonials
Kind words from client and people that have worked with me.
FAQ
What if I need a mix of services, web, social, and branding?
I'll bundle everything into a custom plan with a clear scope, timeline, and pricing. Many of my long-term clients work with me across multiple services.