Client
Scope of Work
Overview
Katy McFee is an executive coach who writes about women in leadership and the leadership gender gap. She's passionate about empowering women and helping to close the leadership gap.
The Challenge
Katy is a former VP & EVP and an executive & leadership coach helping women become executives, she started her Instagram account from 0 and was posting without a strategy in place which gained her only a few followers.
The Goals
Increase the number of real followers that are interested in Katy's services.
Increase engagement and authentic interaction with followers to create a sense of community.
Position Katy as a thought leader in her niche.
Boost Katy's brand visibility as an executive coach.
The Results
Before
After
Testimonials
Kind words from client and people that have worked with me.
FAQ
What if I need a mix of services, web, social, and branding?
I'll bundle everything into a custom plan with a clear scope, timeline, and pricing. Many of my long-term clients work with me across multiple services.